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Google Ads that get the right clicks – not just any clicks.

Google Ads isn’t just about getting clicks – it’s about getting the right clicks that convert. At The Creative Collective, we craft strategic, high-performing Google Ads campaigns designed to put your business in front of the right audience at exactly the right moment.

Whether you’re looking to increase leads, boost sales or build brand awareness, our certified Google Ads team manages every aspect of your campaigns – from keyword strategy and ad creation through to bidding, optimisation and monthly reporting.

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Why choose TCC for Google Ads management?

  • Full-funnel strategy – we go beyond clicks, ensuring high-converting landing pages, strategic retargeting and audience segmentation to drive maximum ROI
  • Customised campaigns – no cookie-cutter solutions; every campaign is tailored to your industry, audience and business goals
  • Google-certified specialists – continuously optimising, testing and refining to achieve the best possible performance
  • Transparent reporting – know exactly where your money is going with clear, performance-based insights and access to your live reporting dashboard
  • End-to-end management – from keyword research to ad creation, bid management, A/B testing and monthly strategy sessions
  • End-to-end management – from keyword research to ad creation, bid management, A/B testing and monthly strategy sessions
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Our Google Ads services

  • Google Search Ads – get in front of people actively searching for your products or services
  • Google Display Ads – expand your reach with visual ads across high-traffic websites
  • Google Shopping Ads – drive eCommerce sales with targeted shopping campaigns
  • Google Remarketing and Retargeting – re-engage visitors and convert warm leads
  • YouTube and Video Ads – tap into video advertising for high-impact brand awareness
  • Performance Max – full-funnel campaigns across all Google channels simultaneously
  • Google Ads Audit – expert review of existing campaigns with prioritised recommendations

Who we work with

We work with businesses, eCommerce brands and not-for-profits across Australia who want to scale their growth through high-performance Google Ads. Whether you’re a small business needing lead generation or an established brand looking for omnichannel ad management, we build a strategy that delivers measurable success.

Choose your Google Ads package

Starter Google Ads Package

From $1,800 + GST

Search only or Performance Max, suited to new or early-stage businesses with low brand awareness and your marketing assets already in place.
  • Briefing session
  • Conversion tracking audit and setup
  • Google Ads Planner with 1 campaign and up to 3 ad groups for Search & Display OR Performance Max campaign setup
  • Provided for approval, then taken live
  • Active monitoring and optimisation throughout the month
  • Brand and negative keyword exclusion management
  • Monthly report and strategy meeting
  • Access to live reporting dashboard
  • One-off setup fee: $1,000 + GST
  • Minimum ad spend: $1,500/month net to Google
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Solid Google Ads Package

From $3,000 + GST

Search and Display, or Performance Max, suited to more established organisations with some market presence, potentially across multiple locations or service lines.
  • Briefing session
  • Conversion tracking audit and setup
  • Google Ads Planner with 2 campaigns and up to 6 ad groups OR Performance Max campaign with expanded assets
  • Provided for approval, then taken live
  • Active monitoring and optimisation throughout the month
  • Ongoing PMax asset group and audience signal optimisation (where PMax is used)
  • Brand and negative keyword exclusion management
  • Monthly report and strategy meeting
  • Access to live reporting dashboard
  • One-off setup fee: $1,400 + GST
  • Minimum ad spend: $2,000/month net to Google
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Serious Google Ads Package

From $4,200 + GST

Full Performance Max across Search, Display, Discover, Maps, Gmail and YouTube, with AI Max for Search and Demand Gen available where they fit your strategy, suited to well-established businesses with solid marketing assets and budget.
  • Briefing session
  • Conversion tracking audit and setup
  • Google Ads Planner with 3 campaigns and up to 10 ad groups AND full Performance Max setup with up to 20 images, 5 logos, 5 videos and full asset suite
  • AI Max for Search and Demand Gen campaigns available as part of overall strategy
  • Provided for approval, then taken live
  • Active monitoring and optimisation throughout the month
  • Ongoing PMax asset group and audience signal optimisation, including regular creative refreshes
  • Brand and negative keyword exclusion management
  • Monthly report and strategy meeting
  • Access to live reporting dashboard
  • One-off setup fee: $2,000 + GST
  • Minimum ad spend: $5,000+/month net to Google
Enquire about this package

Prices ex GST. No lock-in contracts, one month’s cancellation notice required. Monthly management fee in advance. Conversion tracking audit included in setup; if tracking needs to be rebuilt (GA4, GTM, Enhanced Conversions), this is quoted separately following the audit. Does not include video or image production unless agreed. Landing pages strongly recommended, available as an add-on. Add Ons – Website support: From $200 + GST/hr – Landing page: From $1,500/page – Source and resize images: From $50/image – Create video set (story + landscape in 1 min, 30 sec and 15 sec formats): From $950/set

Recent Projects

Acrobat Removals
Scene to Believe
Strathbogie Council
The Good House
Yarra Ranges Kinders | Childcare Marketing Agency Victoria
Early Autism Services
E.L.F. Cosmetics
Cracks in the Ice

Google Ads
FAQ’s

Google Ads can generate traffic and leads within days of campaigns going live – it’s one of the fastest ways to drive immediate visibility. Results improve significantly over the first 2-3 months as campaigns are optimised based on real performance data.

Google Ads puts you at the top of search results immediately but stops when your budget stops. SEO builds organic visibility over time that compounds and doesn’t require ongoing spend to maintain. Both have a role – Ads for immediate results, SEO for long-term growth.

No – ad spend goes directly to Google from your own account. We manage the campaigns on your behalf but the spend is yours and transparent at all times.

Performance Max (PMax) is Google’s full-funnel campaign type that serves ads across all Google channels simultaneously – Search, Display, Discover, Maps, Gmail and YouTube – using machine learning to optimise delivery. It’s best suited to established businesses with a range of creative assets.

We require a minimum 6-month commitment and one month’s notice to cancel – this is industry standard for Google Ads management, where results take time to build and campaigns need a minimum period to optimise properly.

 Access to your Google Ads account (or we create one), an understanding of your business goals and target audience, and ideally strong landing pages for us to send traffic to. We’ll cover everything in the briefing session.

→ See also: Google Ads Audit | SEO Agency | Search Engine Marketing

Hear from our Google Ads Customers

Our start up has engaged TCC to refresh our branding, unify our various marketing plans into one unified strategy to create a clear, central point of focus and direction for all marketing efforts and we are now embarking with Google and Social Media campaign management. Having dealt previously with small scale business for original documents and branding, I can definitely say TCC is next level. The expertise that the team has not only in output, but to help me understand how to better position the Brand for the look, feel and target audience has been invaluable.

Platinum Home Maintenance

These guys have been doing our marketing for about 6 years now, amazing team and great service highly recommend.

Professional Car Detailing

The Creative Collective team have been great at guiding our team in the right direction with all things digital. The always changing digital landscape is difficult to keep up with so, TCC team of various experts have been very helpful. We have tried many agencies in the past, however, we have found The Creative Collective team to be the most effective team in terms of assisting many of our digital requirements for our business.

Mustad Australia

Thank you for all this information and all your work for us over the last 12 months. We have had fantastic results from both SEO & Google advertising. Our website sales have increased 10 fold. We have been introduced to many new fantastic clients via Google, many that have spent considerable amounts of money with us. The website support has been fantastic and our website looks amazing and functions well. Thank you

Aquarian Pearls