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Engage in a Linkedin Course, Consultation or Workshop

Looking for a quality Linkedin class, course or workshop in person or online from trainers that actually know Linkedin inside and out, including the latest changes within the platform and best practices?

We can offer a one-on-one consult for one to three people in person or online, or a half-day or full-day workshop for you and your team designed to provide you with a comprehensive understanding of Linkedin be that in regards to Linkedin profiles, Linkedin company pages, Linkedin groups or Linkedin advertising.

Course Formats Available

Online LinkedIn Course

Can’t make it in person? No problem! Our LinkedIn course is also available online, offering you the flexibility to learn from anywhere. Participate in live sessions or access recorded content at your own pace.

In-Person LinkedIn Course

Prefer face-to-face learning? Join our LinkedIn course in person, where you can work directly with our expert trainers, ask questions, and collaborate with other professionals.

linkedin course
linkedin training course

Prefer to Learn Online?

Access Our Online Four Part Linkedin Series Here!

With hundreds of millions of business professionals around the world using it and several million users in Australia alone, if you are looking for ways to connect with and market to other business professionals, this is the social network for you because you are a B2B (business to business) organisation, or simply because you understand that often times it’s not what you know but who you know, this is the session for you.

Sign up for this webinar series with our experienced Linkedin trainers who will take you through:

SESSION 1 – Pimping Out Your Linkedin profile

SESSION 2 – Growing your networks – How to find & make the right connections on LinkedIn 

SESSION 3 – Getting started with linkedin pages & linkedin groups

SESSION 4 – An introduction to LinkedIn advertising 

Each session is one hour long, and you will encouraged to do some basic homework to complete in between sessions to get the most out of the series and all series will be recorded so you can revisit content, or catch up on anything you miss.

Some Examples of Topics You Can Learn in our Linkedin Courses:

Overview of LinkedIn’s Potential

  • What is Linkedin?
  • Brief introduction to LinkedIn as a platform for business networking and client acquisition.
  • Key statistics related to Linkedin
  • Do you need a paid subscription?

Optimising Your LinkedIn Profile for Outreach

  • Pimping out your profile
  • Showcasing testimonials, case studies, and relevant work samples.

Profile Fundamentals:

  • Key elements of a client-attractive profile (Headline, Summary, Experience, and Skills, Endorsements, Recommendations).
  • Importance of a professional profile photo and background image.
  • Reviewing each of your profiles with a critical eye and making some changes.

Making it clear what business you want to do:

  • Crafting a LinkedIn summary that positions you as a solution to your target audience’s problems.

Identifying and Researching Potential Leads

  • Building an Ideal Client Profile:
    • Defining who your ideal client is and how to find them on LinkedIn.
  • Advanced Search Techniques:
    • How to use LinkedIn’s search features to identify potential clients by industry, location, company size, etc.
    • Leveraging LinkedIn Sales Navigator (if applicable) for targeted searches.
  • Researching Prospects:
    • Gathering insights about prospects to tailor your outreach approach.

Crafting Effective Outreach Messages

  • Mistakes to avoid in LinkedIn Outreach (e.g., being overly salesy, sending unsolicited pitches).
  • Personalisation Tactics:
  • The importance of personalised messaging and avoiding generic templates.
  • Structuring Your Message:
  • Best practices for crafting concise, compelling outreach messages.
  • Examples of effective first messages, follow-ups, and connection requests.
  • Avoiding Common Pitfalls

Nurturing Relationships and Converting Leads

  • Building Relationships Over Time:
    • How to engage with potential clients post-connection (content engagement, value sharing).
    • Tips for staying top-of-mind without being intrusive.
  • Moving Conversations Off LinkedIn:
    • Strategies for transitioning LinkedIn conversations to phone calls, meetings, or emails.
  • Tracking and Managing Your Outreach:
    • Using tools and systems to track your outreach efforts and manage leads.

Content Creation & Thought Leadership

  • Joining groups and sharing into groups
  • The difference between status updates and articles
  • Posting images, carousels & videos
  • Going Live
  • Sharing from your company page to your profile
  • Sharing other people’s content

LinkedIn Advertising

  • How to use LinkedIn’s advertising platform to reach your ideal audience.
  • Sponsored content, message ads, and dynamic ads
  • Setting up your Insights Tag to track conversions
  • How to target specific demographics, set a budget, and analyse performance to maximise ROI.

Analytics and Measuring Success

  • How to track key performance indicators (KPIs), including profile views, engagement metrics, and conversion rates.
  • What analytics are available to you on your profile, company page and ads account.
Digital Strategy Training Courses

Why Work With Us?

We have been offering Linkedin training courses since 2009 and our point of difference is that we are a full service marketing agency actively working on client’s Linkedin accounts AND offering training, so we can share our best tricks with you and keep completely up to date!

And you can come to us if you need help! If you have any other questions about our Linkedin training courses and workshops, please don’t hesitate to contact us.

What Are You Waiting For?

LinkedIn is more than just a social network—it’s a powerful tool for building your brand, generating leads, and growing your business. Enroll now for a Linkedin class, consultation or wprkshop and start to gain the benefits of this powerful network.

FAQ’s

In this course, you will learn how to optimise your LinkedIn profile, build meaningful connections, leverage LinkedIn’s content features, and use it as a tool for personal branding, lead generation, and networking. We also cover Linkedin business pages, and running LinkedIn Ads effectively.

This course is ideal for professionals, business owners, marketers, job seekers, or anyone looking to harness LinkedIn for personal or business growth. Whether you’re a beginner or someone who already uses LinkedIn but wants to enhance your results, this workshop is tailored to all experience levels.

We offer flexible options! You can attend our workshops in person at select locations or join virtually via live online sessions, making it convenient to participate from anywhere.

The course typically runs for 2-3 hours, depending on the number of participants and the depth of topics covered. This allows us to provide thorough, hands-on learning while answering all your questions.

Yes, it’s highly recommended to have an active LinkedIn account so you can follow along with the practical components of the course. If you don’t have one yet, we’ll guide you through creating an optimized profile as part of the session.

Absolutely! After the course, you’ll gain access to resources, templates, and our community group where you can ask follow-up questions and stay updated on LinkedIn best practices. We’re here to ensure your success even after the workshop ends.

LinkedIn is an essential platform for establishing thought leadership, generating leads, and growing professional networks. With over 800 million users, it’s a valuable tool for brand building, connecting with industry professionals, and even recruiting talent. Our training will teach you how to unlock these opportunities.

LinkedIn Ads allow you to target professionals based on their job title, industry, and company size, making it perfect for B2B marketing. Even though it costs more than platforms like Facebook, the exact targeting usually produces better-quality leads, which we will examine during the course.

Yes, upon completing the course, participants will receive a certificate of completion, which can be shared on your LinkedIn profile to showcase your newfound skills to your network and potential employers.

Simply click the “Register Now” button on this page and choose your preferred session date and format (online or in person). You’ll be prompted to complete your registration and payment details, after which you’ll receive a confirmation email with all the necessary information.

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