Reach your audience where they’re already listening.
Spotify advertising that puts your brand in the ear of the right people
Spotify is the world’s most popular audio streaming platform – and one of the most underused advertising channels in Australia. While your competitors are fighting for attention on social media feeds, you could be speaking directly to engaged listeners during their commute, workout or morning routine.
With Spotify Ads, you can target your ideal customers by location, age, gender, interests, music taste and time of day – and deliver your message in a context where they’re genuinely paying attention.
We help you plan, create and manage Spotify advertising campaigns that build brand awareness, drive website traffic and deliver measurable results.
Why Advertise on Spotify?
- ighly targeted – reach audiences by location, age, gender, interests, device and even music genre or podcast preferences
- High engagement – listeners are actively choosing to be on the platform, creating a more receptive environment for your message
- Flexible budgets – campaigns can start from $1,000, scaling as you grow
- Measurable results – detailed reporting on impressions, reach, clicks and completion rates
- Less competition – while most businesses focus on Meta and Google, Spotify remains a relatively uncrowded channel with strong results
How our Spotify Advertising Service Works
1. Brief & Strategy
We define your audience, goals and budget – and recommend the right ad format and approach for your specific objectives.
2. Creative Production
Choose Spotify’s complimentary ad production service or have our team craft custom audio that’s distinctly on-brand. See our creative packages below.
3/ Campaign Build & Targeting
We set up and configure your campaigns with precise targeting to reach the right listeners at the right time.
4. Launch, monitor and optimise
Monitor performance and fine-tune for maximum impact.
Targeting Options
- Location – nationwide, state, city or postcode
- Age and gender – e.g. women 25-54
- Interests – fitness, home renovation, business, travel and more
- Music taste – rock, pop, dance, podcast listeners and more
- Time of day – morning commutes, weekends, evenings
Spotify Advertising FAQ’s
Choose your Spotify Ads package
Spotify Ads Creative Package
From $950–$1,500 + GST
Option 1: Complimentary Spotify production
Spotify Ad Studio offers free basic audio production:
- Script assistance
- Professional voiceover
- Licensed background music
- Delivered in 2-3 business days
- Ideal for straightforward, time-sensitive campaigns
Option 2: Custom audio by TCC
Stand out with a distinctive, brand-aligned ad:
- Fully tailored scriptwriting
- Professional voice talent
- Custom music selection or composition
- Studio-grade production quality
- Ideal for campaigns where maximum brand impact matters
Single 30-second ad from $950-$1,500 + GST
Spotify Ad Account Setup
From $1,440 + GST
Kickoff call to plan your campaign
- Set up your Spotify Ad Account
- Add your business details and payment info
- Help you get verified
- Build your campaign ready to launch
Spotify Ads Management
From $900 + GST
- Monthly check-in to review goals and performance
- Activate and manage your Spotify Ads
- Active monitoring and optimisation
- End-of-month report with insights and recommendations
Requires an active Spotify Ad account and supplied creative. If you don’t have these yet, we can set them up – see packages above.
Recommended media spend:
- Minimum: $1,000-$2,500 per campaign
- Recommended: $2,500-$5,000/month for meaningful frequency and results
- Media spend varies based on your target location and audience size
We have a few Spotify Ads packages to choose from, and you may choose to bundle them all up if you need an ‘end-to-end’ / we’ll handle it for you solution.
Spotify Advertising Case Studies
Newcastle Show
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